
REAL INTERNET CHINESE
social death
public embarrassment so bad you want to vanish from earth
- Who can you say it to?
- Friends and coworkers Normal among people your own age. Skip it with elders, clients and officials.
- Out loud, or only typed?
- Say it or type it Works out loud and in chat.
- Is it still used?
- Settled in Past the fad stage, part of everyday speech.

When to say it
Waved back at a stranger who was waving at someone behind you. Sent the complaint about your boss to your boss. That is shèsǐ. Say it right after your own disaster, laughing through the pain. Everyone has a story, so it bonds people fast.
Hear it in the wild
Wǒ fā cuò qún le, dāngchǎng shèsǐ.
I sent it to the wrong group, instant social death.
Kùzi lāliàn méi lā, shèsǐ xiànchǎng.
My fly was open the whole time, total humiliation.
Quick answers
What does 社死 mean?
public embarrassment so bad you want to vanish from earth
When do people say 社死?
Waved back at a stranger who was waving at someone behind you. Sent the complaint about your boss to your boss. That is shèsǐ. Say it right after your own disaster, laughing through the pain. Everyone has a story, so it bonds people fast.
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